3D product configurator
Sales teams and customers struggle with product visualization, especially for configurable or modular offerings. Miscommunication, errors, and delays are common. You need a solution that makes every option crystal clear - before production ever starts
OUR APPROACH
We build visual configurators that are both technically accurate and simple to use. We work closely with product engineers to encode logic and constraints, and collaborate with UX designers to ensure the experience is frictionless and engaging
Ilia IvanovCEO & Co-founderKey benefits
Interactive 3D experience
Let customers explore, rotate, and customize products in real time - what they see is exactly what they get
Built-in product logic
Automatically guide users with predefined rules and constraints to eliminate invalid configurations
Faster quote generation
Instantly generate accurate specs, BOMs, or price quotes based on selected options
Sales & CRM integration
Seamlessly plug into your existing sales stack to streamline order processing and lead management
Mobile & web ready
Accessible on any device - no downloads, no friction, just conversion-friendly UX
Technology stack
Three.js
JavaScript
IFC.js
Angular
React
OpenAI API
Amazon Web Services
Microsoft Azure
Related case studies
Our process
Most collaborations begin with a problem discovery session. We can start from a prototype or run a full pre-production discovery phase with design and documentation
01
Discovery & ideation
We dive deep into your goals and pain points. Сollaborative ideation shapes early concepts and automation opportunities. At this stage, requirements are gathered and processes carefully mapped
02
Tailored project planning
Definition of the full scope, roadmap, and milestones. Selection of the optimal tech stack and team composition to fit project needs. Establishment of timelines and priorities, expectations and involvement model alignment
03
Agile development
Iterative project delivery with clear, bi-weekly demo outcomes. This involves close collaboration between design and development teams to build scalable, modular solutions. The focus is on transparent issue tracking, quality assurance reporting, and strong documentation from day one
04
Deployment & support
We facilitate a smooth go-live with full onboarding and documentation. We also establish CI/CD pipelines for fast, stable delivery. After launch, we provide support for fixes and training, along with options for a handoff or long-term collaboration
05
Continuous enhancement
We continuously monitor performance and real user behavior. Based on client feedback and goals, we add new features to enable long-term product growth and scaling
Involvement models
You choose the level of control
Full delegation
You trust us to lead process end-to-end. We handle development, planning, and delivery - with agreed reporting and checkpoints along the way
Full transparency
You stay closely involved, with access to:
- Project board in Jira
- Project documentation
- Chats & meetings
Demos & feedback
Sprint results can be presented as:
- Live demo meetings
- Presentation with test environment access
Tailored for each project
Level of involvement is discussed and agreed at project kickoff. The Product Owner role can be handled by either you team or ours we’re experienced with both models
Cooperation models
Choose what works best for you
| Time & Material | Fixed Price |
|---|---|
| Project scope | |
| Highly adaptable, benefiting projects where scope is uncertain or likely to evolve | Stringently defined upfront - any scope change involves contract renegotation |
| Budget | |
| Payment Depends on actual work done, allowing for flexibility in cost | Fixed cost agreed at the start, leading to financial predictability |
| Methodology | |
| Suited to Agile methodologies, supporting constant improvement | First well with Waterfall methodology which follows a strict sequence |
| Risk management | |
| Shared risk allows for adjustments in real-time | We bear the risk of a fixed bid, which may mean a higher upfront cost |
| Project size | |
| Best for ongoing, complex, or smaller projects where scope can change | Ideal for short-term projects with a well-defined scope |